GOODHOOD is probably my favourite apparel store in the world. It's a strong statement. The shop itself is well designed both physically and graphically, with an intimate feel minus any whiff of that elitist fashion snobbery. They stock independent brands that you won't find in every other shop or online store. Amongst some staple tees and bags there are garms and accessories that push a little more creativity and unusualness that encourages you to maybe take a trip outside your normal wardrobe. Jo & Kyle (owners) are some of the nicest people you will meet, and they know their shit, they've done their time.
So it was a joy to learn that they have succeeded in keeping their doors open for their first year. A feat so difficult for many others in these hectic times. To celebrate they had an understated get together at the store with plenty of beer, music and a run of free t-shirts for the lucky attendees. Big upz! Roll on year 2!
Thursday, 25 September 2008
goodhood is one
Labels:
design,
england,
fashion,
jeff metal,
london,
mysterious al,
people,
reportage,
tilt/shift
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2 comments:
haha did it again.. anyways, thanks and they look really great!! :)
nice pics! love the atmosphere...
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